Playfight

How it’s built

Layout

White field with small corner identity and menu, central serif headline and small support. Several differently sized rounded photographs float around the central text.

Type

Medium black serif headline, smaller sans support and bold compact identity.

Color and surface

White background, black text and varied muted photographic tiles.

Components

Identity, menu, central statement, support and scattered image tiles.

What makes it work

• Centered serif statement surrounded by spaced image tiles.